Salesforce Marketing Cloud Consultant
Boston, MA

Job Description

We are looking for someone passionate about Martech to join our team. Qualified applicants are skilled technologists with a breadth of marketing operations experience and a proclivity for innovative solutions that solve business problems. The ideal candidate has a strong understanding of marketing business processes and the ability to translate complex business requirements into technical and system specifications.

The job responsibilities are as follows:

* Work both as a team member and, at times, independently to deliver Marketing Cloud solutions to clients
* Leverage internal team of Salesforce architects, admins and developers to solution and deliver projects
* Set up and implement Salesforce Marketing Cloud (including Sender Authentication Package)
* Research and recommend solutions to marketing-related business issues
* Provide technical knowledge around the design and build-out of various campaigns
* Design, build & test solutions to execute both tactical and strategic email campaigns
* Create dashboards and prepare analytic reports for technical and non-technical audiences
* Document business requirements, technical requirements and test scripts
* Read and understand a Salesforce Marketing Cloud blueprint; as well as, write a blueprint
* Build and maintain strong relationships with various cross-functional stakeholders

The following skills are essential for success in this role:

* 3-5 years' experience with marketing technology
* 1-3 years' experience with Salesforce Marketing Cloud / ExactTarget
* Hands-on experience with implementing, testing and understanding best practices for Journey Builder, Contact Builder, Content Builder, Email Studio, Web Studio and Analytics Builder
* Working knowledge of AMPscript, HTML and CSS skills
* Proficient in SQL queries
* Strong understanding of data, data architecture and data analysis
* Advanced reporting skills, including experience outside of Salesforce Marketing Cloud
* Effective verbal and written communication skills and relationship management skills
* Strong problem-solving, multi-tasking, and organizational skills
* Ability to lead workshops, define requirements and conduct training sessions to grow adoption
* Strong understanding of Marketing business processes and ability to translate complex business requirements into technical and system specifications

The following skills/certifications are preferred, but not required:

* Hands-on experience with implementing, testing and understanding best practices utilizing Audience Builder, Mobile Studio, Social Studio, Advertising Studio and Personalization Builder
* Experience setting up custom preference centers
* An understanding of Javascript and SSJS
* Prior experience with other B2C or B2B Marketing Automation platforms
* Experience with Salesforce.com platform, including: Sales Cloud, Service Cloud, Community Cloud, etc.
* Experience with Marketing Cloud Connect
* Certified Salesforce Administrator
* Certified Salesforce Marketing Cloud Email Specialist
* Certified Salesforce Marketing Cloud Consultant

ABOUT US: OUR WORKPLACE IS FUN AND FAST-PACED

The culture here is cool and cutting edge. The environment is casual and conducive to collaboration and problem solving. It's the perfect balance of freedom and accountability. If you're at the top of your game and want to be part of something great - join us!