Salesforce Marketing Cloud Architect
New York, NY

Job Description

Salesforce Marketing Cloud Architect Location / New York

Date / April 29, 2019

Core Duties/Responsibilities

Salesforce Marketing Cloud Architect

MRM//McCann is seeking a Salesforce Marketing Cloud Architect to join our team! The Marketing Cloud Architect is a customer-facing strategic position within our Technology organization. With a strong blend of business and technical skills, the Marketing Cloud Architect acts as a domain expert who utilizes a consultative approach to understand our clients' business and technical requirements. The SFMC architect will help our clients achieve true omnichannel customer experience by applying their deep industry knowledge, background, and experience designing enterprise marketing solutions with SFMC.

Responsibilities include:

* Understand the customer need and provide the solution architecture that best addresses the technical and business requirements
* Be the trusted advisor to our customers, prospects and the broader MRM//McCann cross functional teams
* Provide technical effort estimates and timelines
* Lead the implementation of new Salesforce Marketing Cloud opportunities
* Lead the development team which is responsible for the implementation of SFMC services including Journey Builder and various underlaying Studios
* Develop technical integration approaches, including data flow and architectural diagram/visuals.
* Develop customized presentations, demonstrations, and prototypes
* Work with cross functional new business team on new SFMC opportunities

Required skills

* Salesforce certification preferred with extensive experience in SFMC implementations
* Demonstrable experience in email/customer marketing, CRM, analytics or equivalent
* Strong knowledge and experience with integrations to back-end systems, in particular other systems in the Salesforce landscape
* Ability to come up with accurate development estimates based on high-level business and/or technical requirements
* Excellent knowledge of design patterns, OOP, coding standards, algorithm performance & optimization
* Understanding of server side web development design languages, scripting languages, and protocols such as HTML, XML, JavaScript, HTTP, CSS, XSLT, AJAX, JQuery
* Understanding of MySQL, Oracle, or MS SQL Server functionality. Understanding of star schema and complex data architectures.
* Understanding of REST/SOAP API integrations, SDKs. • Understanding of the architectural principles of cloud-based platforms including SaaS, PaaS, multi-tenancy, multi-tiered infrastructure and application servers.
* Data mapping & Systems integration experience into marketing automation and service tools
* 7+ years of experience with Web software development
* 3+ years of experience with SFMC or similar, ideally in a leadership role on at least 2 full-scale projects

At MRM//McCann, Relationship is our middle name.

We employ the most innovative talent in the industry to drive digital transformation for our clients' businesses and provide creative solutions to help brands grow meaningful relationships with people.

MRM//McCann is a leading customer relationship agency that leverages the power of creativity, the beauty of data, and the magic of technology to help brands grow meaningful relationships with people.

Do you excel when working in a team? Are you fascinated by the endless possibilities that technology brings to marketing? Are you ready to transform our world?

If so, you will thrive in our culture based on the Important Things We Believe (I.T.W.B.s)

* Ideas power everything
* We're Better Together
* We'll figure it out
* Complexity can be managed
* It only counts if we deliver
* Technology is magic

MRM//McCann is a leader in Gartner Inc.'s annual "Magic Quadrant for Global Digital Marketing Agencies" report. Gartner Magic Quadrants are based on an exacting methodology where agencies stand out for their strategic services, including business strategy and digital business transformation skills. MRM//McCann is noted for its global vision and strategy, and its use of tools and analytics enabling clients to deliver a measurable business impact as the result of those strategies.

We love our diverse workplace! MRM//McCann is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status or any other occupationally irrelevant criteria.

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