That is, real-time cloud-based information services and analytics. With a history of managing complex, authoritative datasets—and of designing strict security and privacy protections into everything we do — we provide accurate, up-to-the-minute insights, delivering trusted, data-driven intelligence enabling clients to make informed, actionable decisions in real time, one customer interaction at a time.
We help marketers promote their businesses and IT and security professionals protect them. As an innovator in real-time technologies, we have the expertise to drive high-volume and high value decision-making. Whether you’re in media and advertising, communications or financial services, retail, you name it, we’re here to help you take fast, informed action—whether it's choosing the best offer to make to a new customer, or recognizing and instantly mitigating a DDoS attack on your Website.
Fueled by start-up energy nonetheless. Neustar was literally born to manage large datasets. In 1997, while still a part of Lockheed Martin, we won the contract to administer the North American Numbering Plan (NANP). That’s numbers as in phone numbers, which people could finally port. It created a massive database in need of a neutral steward to give telephone companies equal access to everybody’s digits. To ensure that neutrality, in 1999 we were divested by Lockheed Martin and renamed Neustar.
Years later, number portability in the United States remains the global standard for convenience and efficiency. As the first to deliver cloud-based information services and analytics to inform high-volume, high-value decisions in real time – one interaction at a time – we’ve diversified our information services quite a bit, adding to the critical datasets we manage. Every day, Neustar enables billions of DNS queries and millions of text messages and phone calls. Besides serving thousands of customers worldwide, we touch the lives of people everywhere. When someone calls her mother, orders a pair of shoes online (because the retailer who placed the banner ad she saw had an inkling that she’d like them) or gets a text saying T-ball practice is ending early, there’s a very good chance Neustar helped to make it happen.