Small businesses are the lifeblood of the economy. But ad agencies consider them too small to deal with, and they lack the skills to mount successful advertising campaigns by themselves. Most adtech services are designed for experts as enterprise-level tools and are mostly used for sophisticated programmatic media buying. They are too complex and unaffordable for small businesses.
Worse, the existing automated ad creation services are not born from any understanding of how advertising works. They are ad design platforms, not ad effectiveness services.
We are an early stage startup building a platform to fix this. OSSA will provide a unique combination of clever ad-science and leading-edge creative design packaged in a simple experience for a busy, small business owner.