Reveal Mobile, Inc

Mira is a location intelligence platform purpose-built for the out of home channel.

Founded 2014
1-15 employees
  • News, Media, Advertising, & Publishing
  • Analytics & Business Information
  • Headquarters address
    222 Broadway, New York, NY 10038, USA
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    What We Do

    We help brands and marketers deliver more effective out of home campaigns by leveraging huge geospatiotemporal datasets, behavioral profiling, and advanced statistics. We're striving to bring some tenets of digital marketing to an channel that has historically lacked any data whatsoever. Our platform has three components:

    • Planning - before a campaign, we allow customers to find where their digital audiences are in the real world, and buy out of home (OOH) based on that
    • Real-Time Decisioning - we measure audiences in real-time to allow digital OOH campaigns to change dynamically based on who sees the ad
    • Attribution and Measurement - we pioneered attribution in the OOH channel, and allow brands to finally see the impact of the OOH spend across many conversion environments (TV, web, app, walk-in)

    Who We Are

    Mira was founded in 2014 by 2 brothers, Jon and Gabe, with very different experience. Jon was a Marine in who later went into sales and media buying. Gabe is a former quant who built swap trading strategies before teaming up with his big brother on Mira.

    We are not like most startups. While we've raised institutional capital, we've grown very organically, and are currently profitable. We have a small team, which allows people who join us to take ownership over a significant part of our platform. Additionally, our team has an incredible amount of expertise, so there is always an opportunity to learn. Finally, we are open to partial or full remote work.

    Who You Are

    You are
    * Self-directed; not interested in being micromanaged
    * Creative, curious, and intelligent
    * Comfortable on small teams
    * Interested in solving complex problems with large datasets

    You want
    * To learn and touch all aspects of the business; close to management
    * To be involved in architecture decisions.
    * The benefits of working for a small startup with the early stage risk already mitigated (capital raised, profitable, benefits offered, several recurring enterprise customers).
    * Work-life balance

    Tech stack

    AWS, Python, Spark, Pandas, Scikit-learn, ETL, Kubernetes, Docker

    Benefits

    Health and wellness

    Insurance (Health)
    Insurance (Dental)
    Insurance (Vision)
    Insurance (Life)
    Insurance (Disability)