Fashion Project
At Fashion Project, our mission is to raise as much money as possible for charity by creating a community where our members can donate clothing and shop for causes they care about.
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After a conversation that ensued at their Harvard Law graduation in 2011, Anna Palmer and Christine Rizk became increasingly interested in the $52 billion in items that people donate each year. As their curiosity grew, they decided to investigate what actually
happens to each of those items.
They took this curiosity with them as they toured a local thrift store and saw a brand new Alice + Olivia jacket buried beneath old shoes, gym shorts and a clock radio. The jacket was on its way to be sorted, compressed into a bale and sold for .30 per pound to a textile recycler overseas. Both fans of the brand, they knew that jacket could easily be resold for close to $100. It was in this realization that they had their first ”ah-ha” moment. What if they could take that Alice + Olivia jacket, maximize its value and donate the majority of the proceeds to any cause chosen by the donor? With this rippled effect of giving in mind, Fashion Project was born.
Since its launch in 2012, Fashion Project has become a force in the fashion industry, powering the clothing donation program for Fashion Targets Breast Cancer with the Council of Fashion Designers of America, partnering with Mercedes-Benz Fashion Week to give back to amfAR, and launching in-store donation programs with Nordstrom, Helmut Lang, Joie, Milly and Elie Tahari. Fashion Project is also a part of the exclusive Neiman Marcus InCircle Program.
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