Fewer, better is the philosophy behind everything we do. We create timeless collections for the modern woman through carefully selected fabrics, precise silhouettes and attention to detail.

Founded 2011
51-200 employees
  • eCommerce
  • Headquarters address
    291 Geary St., Suite #310, San Francisco, CA 94102
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    What We Do

    Cuyana was founded around the philosophy of fewer, better thingsā€”an ethos that, at
    the time, was unfamiliar to the likes of the fashion industry. We believe in designing
    essential pieces for the modern woman that promise beauty and simple functionality.
    Each piece is made with kindness from the highest-quality materials, and created by
    skilled craftsmen throughout Europe, South America and the United States.

    Philanthropy is also an inherent, deep-rooted part of our story. Our Lean Closet
    program was created alongside the brand in 2013 to inspire our customers to donate
    the pieces in their closets that are no longer of use to them. Each donation we receive
    through Lean Closet goes directly to our non-profit partners at H.E.A.R.T., part of the
    Violence Intervention Program (VIP). Through H.E.A.R.T., the clothing is given
    thoughtfully to victims of abuse who are working to start new lives.

    At Cuyana, we approach our work with the same integrity and passion as we do each
    piece we create. We believe that our success is made by our dedicated team who
    believes in our mission to deliver purposeful, beautifully crafted essentials of the best
    quality. If you value kindness, innovation and making an impact, and connect with the
    fewer, better philosophy, we would love to hear from you.

    Tech stack

    PHP, Magento, jQuery/Prototype, SASS, MySQL, Redis, AWS, PHPUnit


    Compensation and retirement

    401k plan

    Health and wellness

    Health insurance
    Dental insurance
    Vision insurance

    Values and quality of life

    Catered lunches