Five Ways to Up-Level your Employer Brand

An employer brand reveals your company DNA: it tells the story of your workforce; it showcases your culture as an organization; and it features your core values like market leadership, employee empowerment and diversity of thought.

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About This eBook

A strong employer brand can be among a company’s strongest assets, helping to lay the foundations to attract the best talent and achieve long term business goals.

But companies are like people, they have soul and destiny. A lift and shift approach to employer brand almost never works because it’s not something you can just conjure up overnight.

Download this eBook for 5 practical tips to improve your employer brand.



  • Why your employer brand matters
  • How your employer brand is different from your corporate brand
  • 5 recommendations to improve your employer brand and differentiate yourself from the competition