Job Directory Digital Operations Content and CRM Specialist

Digital Operations Content and CRM Specialist
Framingham, MA

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Job Description

Job TitleDigital Operations Content and CRM Specialist

Job Description

In this role, you have the opportunity to

Support the execution and optimization of digital content and marketing campaigns for Philips Aging and Caregiving-Lifeline.

You are responsible for

Web Content Authoring

* Administering site content in coordination with promotional changes, content updates, and marketing campaigns using Adobe Experience Manager (AEM)
* Performing QA and testing of all authored experiences to ensure high quality delivery
* Uploading and organizing new video and digital assets within AEM library
* Work with development team to ensure site functionality is running properly at all times, fixing author-able bugs, troubleshooting and logging JIRA tickets as needed
* Creating timelines, manage priorities and work with multiple stakeholders to translate business request into digital outputs; work independently to pace and balance workload

Digital Marketing Support

* Coordinate with Marketing stakeholders to build and execute email campaigns within CRM tool
* Ensure high quality and error-free implementation through robust testing and QA of email marketing campaigns, using multiple browsers and email clients
* Assist the Digital Marketing team in day-to-day management and delivery of digital marketing programs including promotion setup, SEO, and campaign tracking

Ad Hoc Digital Asset Creation

* As needed, support Design and MarCom with graphic design production work, including hero or digital ad creation (focus on modification for web readiness)
* Ensure that all assets are compliant, on brand, and meet established legal & regulatory guideline

You are a part of

Philips Aging and Caregiving - Lifeline Marketing dept based in Framingham, MA.

To succeed in this role, you should have the following skills and experience

* College degree preferred , HS or GED required
* 2 plus years of comparable work experience with Web Design Digital marketing
* Experience with CMS and HTML required, and AEM preferred
* Basic graphic design skills, including working knowledge of Adobe Creative Suite for light design work
* A self-starter who is comfortable driving success for specific tasks and finding answers to questions
* Experience or aptitude to learn relevant marketing and CRM automation tools, such as HubSpot
* Familiarity with an AGILE working environment
* Strong attention to detail, and ability to juggle multiple requests at once

In return, we offer you

A path towards a highly rewarding career. It is an opportunity to join our Philips team and strengthen our Philips product portfolio, expand our services and solutions and bring game changing technology to market. If you are someone, who loves solving business challenges and passionate about technology and improving people's lives this is the role for you!

Why should you join Philips?

Working at Philips is more than a job. It's a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it's like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state and/or local laws. Philips is an equal employment opportunity and affirmative action employer Disability/Veteran.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.



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