Associate, Paid Search
New York, NY

Job Description

Job Title:

Associate, Paid Search

Job Description:

The Paid Search Associate is responsible for the day-to-day management of paid search campaigns from data extraction to account monitoring. This role will support the overall Paid Search team on execution and overall account support.

Key Accountabilities:

* Tactical campaign development including keyword, ad copy and account creation and development
* Track and analyze results from PPC campaigns to identify potential opportunities for improvements
* Monitor, analyze and report the performance results for client accounts
* Campaign auditing, data QA, and daily tracking
* Communicate with team members on campaign developments, timelines, and results
* Assist in the execution and evaluation of account maintenance/optimization activities, including but not limited to: keyword development and expansion, ad copy creation, landing page identification, bid strategy execution, and budget management (under supervision/training of a PPC Specialist or Leader)

Qualifications:

* Bachelor's degree required
* Six months of relevant experience
* Knowledge of Search Engine's platforms and third party tools
* High level attention to detail
* Knowledge of excel
* Holds Google and Microsoft certifications
* Strong project management skills
* Excellent communication skills both written and verbal
* Experience implementing Advertising Campaigns through Paid Search / Search Engine Marketing on Tier 1 Search Engines
* Google Fundamentals and Google Adwords Certification a plus
* Strong analytical ability and problem-solving skills
* High levels of integrity, autonomy, and self-motivation

Location:

New York

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent