Zeel is Massage On Demand®, available in iOS, in Android, and on the web. In 4 cities (NYC, Miami, LA, SF). Growing 10-20% MoM for 19 mos. We seek to be a $1B/yr brand in the next 5-7 yrs.
WHO WE ARE
Samer, Ed, & Marcy first worked together to build Vault.com, a groundbreaking career information company that offered content on demand. Samer & Missy then worked together to help build and later sell Dotmenu, an on-demand food delivery service. Samer & Alison dreamed up the idea for Zeel to make getting high-quality wellness services as simple as possible. We’re a core team of serial entrepreneurs with extensive tech & customer service experience dating back to 1996.
WHY WE'RE DOING THIS
We soft-launched the original version of Zeel, a health & wellness desktop-based marketplace, in spring 2011. By fall 2012, after sifting through 25,000 leads/transactions, we had a Eureka moment: our customers wanted massage same-day 55% of the time, leading us to extreme focus (massage to start) on mobile only (what our customers were demanding) and in one city only (NYC to start). The refined Zeel is now the backbone for an "on demand" global wellness platform at home and in the workplace.