Founded 2014
51-200 employees
  • Analytics & Business Information
  • Headquarters address
    Bankside House, 107 Leadenhall St, London EC3A 4AF

    Our story.
    TruRating was born in early 2013 when I began to notice how influential online review sites were becoming and the make or break role they were playing for many businesses.

    I was concerned that despite best intentions, feedback sites often just didn’t represent the general public’s opinion. If you were looking for horror stories or five-star reviews, there were plenty to pick from, but it was harder to get a sense of what a more typical customer experience might be like.

    As I talked to businesses it became clear that they were desperate for a way to get reliable feedback representing how the majority of their customers really felt. From the other side, whenever I asked people they said they’d be more than happy to give their views, they simply wanted a quick and easy way to do so.

    Taking this into account, we set out to build a point-of-sale ratings system that would be fit for all requirements. Intuitive, fast and capable of delivering real insight for any kind of business, TruRating also allows the customer to have their voice heard with a simple tap from 0-9.

    We have teamed closely with payment service providers, acquiring banks and payment hardware manufacturers to bring TruRating to life. I’m delighted to finally be able to share the result of everyone’s hard work and hope that you’re excited too!
    Our vision is that one day everyone will have access to the representative feedback they deserve. It’s time to let the Ratings Revolution begin!!!

    Tech stack

    Microsoft Azure hosted data model


    Health and wellness

    Health insurance
    Dental insurance
    Vision insurance