ThirdChannel is revolutionizing retail for many of the industry's leading players -- billion dollars brands like Oakley, Ray-Ban, New Balance, Fender, Chanel, Michael Kors, and many more. Companies invest millions to build their brands, then the minute that product hits the stores -- the most critical point -- they "go dark." Consumer experience in stores is weak, and sales languish. ThirdChannel's powerful cloud-based technology collects and analyzes real-time data from field teams on the ground, and generates action plans to fix retail execution issues, quantifying results with a measurable ROI. For brands that don’t have a field team to take action instantly, ThirdChannel will match an exclusive, on-brand force to them comprised of individuals who compete to be their dedicated operatives and ambassadors in stores. To learn more, visit thirdchannel.com, read our blog Mind the Store, or follow us on Twitter @ThirdChannel3C.