Tapad

Our mission is to help marketers make sense of fragmented data and create personalized customer experiences. We build relationships, not just first impressions.

Founded 2010
51-200 employees
  • Analytics & Business Information
  • Headquarters address
    551 5th Ave., New York, NY

    Tapad is where big data meets personalization. Brands and marketers are faced with the challenge of needing to deliver personalized, relevant messages to vast audiences of consumers who all behave differently, use different devices, and who increasingly expect personalized communications as standard. With privacy at the forefront, The Tapad Graph combines the company’s proprietary Device Graph™ with behavioral signals so marketers can finally see their customers as unique individuals, and ultimately, deliver personalization at scale.

    Tapad Inc. is the marketing technology company reinventing personalization for the modern marketer through its identity-driven solutions. The company's signature Tapad Graph connects millions of consumers across billions of devices. The world's largest brands and most effective marketers entrust Tapad to provide an accurate, privacy-conscious and unified approach to connecting with consumers across screens.

    Tapad is based in New York and has offices in Chicago, London, Oslo, Singapore and Tokyo. Tapad's numerous awards include: Forbes'​ Most Promising Companies, Deloitte's Technology Fast 500, Crain's Fast 50, TMCnet Tech Culture Award and Global Startup Award's "Startup Founder of the Year."​ Tapad was acquired by the Telenor Group in 2016. Telenor Group is one of the world's largest mobile operators with more than 178 million subscribers in 12 countries.

    Tech stack

    Scala, Spark, Google Cloud Platform, BigQuery, BigTable, DataProc, DataFlow, AngularJS, Kafka, Hadoop, HapiJS, sbt, Python, Kubernetes, Docker, webpack, Node.JS, JavaScript, SQL

    Benefits

    Compensation and retirement

    Performance bonus
    401k plan
    401k matching

    Health and wellness

    Insurance (Health)
    Insurance (Dental)
    Insurance (Vision)
    Insurance (Life)
    Insurance (Disability)
    FSA (Flexible Spending Plan)
    EAP (Employee Assistance Program)
    Fitness reimbursement

    Vacation and time off

    Paid time off
    Unlimited time off
    Paid holidays
    Flexible working hours
    Volunteer time off
    Maternity benefits
    Paternity benefits

    Personal development

    Management training
    Job training
    Conferences reimbursement
    Internship program
    Hackathons

    Values and quality of life

    Diversity program
    Accessible via public transportation
    Employee groups and committees
    Snacks and beverages
    Catered meals
    Company activities
    Games and recreation
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo
    Tapad - Company Photo