As real estate on our phone screens becomes more scarce, the idea of downloading proprietary apps and migrating users to new services seems excessive. And although mobile browsing is a good option, many websites or services work shoddily with phones and practically demand a desktop.
Seeking an alternative way to reach customers, more companies are turning to messaging channels to get it done. Sonar is facilitating this movement. Our product helps businesses messaging their customers on channels like SMS, Facebook Messenger, Whatsapp and WeChat.
Our company has secured a $1.4m seed round, led by QuestVP and Twilio Fund with participation from 500 Startups and angels including Semil Shah.
Founder and CEO Matthew Berman was inspired to start Sonar during his time working for the Distribution team at 500 Startups. In particular he saw the struggles of Mayvenn, a startup within the 6th class of 500 Startups that helped hair stylists sell hair through online retail. Mayvenn customer service reps were outfitted with separate Sprint prepaid phones to reach their clientele, who prefer to engage via text rather than email. Berman offered to create a solution for the company — and thus Sonar was born.
Sonar has an engineering culture with an emphasis and grit and learning. You can see more about our culture here: https://www.sendsonar.com/about