CustomMade Ventures

In 2008, best friends and entrepreneurs Mike Salguero and Seth Rosen found a different way.

Seth was looking for a coffee table for a new apartment, but was not satisfied with the quality of retail options when considering their prices. On the other hand, highly customized offerings from other companies were out of his budget. Unwilling to settle, Seth found www.custommade.com, a small site that helped him find a local woodworker who made a beautiful, entirely custom table that both met Seth’s needs and made him feel more emotionally connected than a big-box purchase.

Seeing the potential to provide the same experience for many others, Seth joined forces with Mike to buy CustomMade in 2009, which they quickly transformed into a matchmaker enabling Buyers and Makers to collaborate on unique projects that fill their homes and lives.

Today, the CustomMade community includes thousands of Makers of custom furniture, jewelry, leather, ceramics, textiles, (even wooden bow ties) and the team has grown from two former college buddies with a vision to dozens of impassioned individuals working to make custom an every day option.