b8ta

b8ta is retail reimagined to improve both the consumer and the manufacturer experience. Our mission is to give consumers incredible in-person experiences with products and their makers, and to engineer the tools to make selling products in-store simple and scalable.

We understand that to live up to our mission, the products—not the retailer—must be at the heart of our business. With exceptional hardware products on our shelves and as our foundation, we empower every manufacturer to create a customized experience for shoppers, then give them the tools and data to improve and iterate.

However, b8ta is more than just a retailer or a brick-and-mortar store. To the consumer, b8ta makes shopping for considered purchases delightful by inviting hands-on, in-person experiences. To the manufacturer, b8ta makes selling seamless and more cost effective by putting the control—from price to brand to inventory—in their hands.

To anyone else, b8ta isn’t just the future of retail, it’s how retail should be.