Serenova

Serenova simplifies every aspect of the customer experience, from front office to back, to make life easier for you, your customers and your employees. The world’s most passionate, customer-focused brands achieve brighter interactions, deeper insights, and more meaningful outcomes with Serenova’s always-on, highly secure, true multi-tenant and instantly scalable Contact Center as a Service (CCaaS) platform, CxEngage. Headquartered in Austin, Texas, Serenova has operations in California, Canada, the United Kingdom and Australia/New Zealand. Learn more at www.serenova.com. For live updates follow @serenovashine.

History and transformation:

LiveOps Inc. (Serenova’s former parent company) originally built its CCaaS solution in 2000 to support the home-based agent services/contact center BPO (business process outsourcing) business, which now supports up to 20,000 agents across the US. Serenova (formerly LiveOps Cloud) spun into a SaaS division in 2009 to sell the CCaaS externally. It then completed a divestiture to Marlin Equity Partners in Q4 FY15 to become a stand-alone company.

Launched in March 2016, Serenova’s newest solution, CxEngage, was built from the ground-up as an API-first solution leveraging the AWS microservices-based architecture for rapid innovation around complex, multinational deployments. With this technology, agents can engage with a customer via any channel, and pivot to another channel while maintaining context to better handle the inquiry, as required.