You have questions, hopefully these are the answers!
Nope! It's a communication product where text chat just happens to be the first step. Bindle is about lowering barriers and giving you the fastest way to start a conversation for any context.
It's simple. Pick a hashtag for your Bindle and share it any way, anywhere, with whomever, for whatever. Tell it, tweet it, FB it, IG it. Inviting 10 people to your Bindle is as easy as tweeting it to 10,000.
Simply empowering conversation has been addictive and intuitive. We've grown quickly to tens of thousands of daily users in just a few months. 70% of first-time Bindle users come back the next day, and 50% of our monthly users become daily users.
People create Bindles for weddings, weekend trips with friends, coordinating events, and housing communities of thousands. They also use it as group text replacements, Slack replacements or email replacements. The app has become especially popular with YouTubers and social influencers to create more intimate spaces with their fans.
We recently raised $2.5 million in funding from some awesome investors who believe in our vision and are excited about our user engagement and traction:
Binary Capital - Founded in 2014 by former General Catalyst MD Jon Teo (Snapchat, Twitter, Instagram) and former Lightspeed Ventures MD Justin Caldbeck (Grubhub, Stitchfix, Luxe). Binary invested because they believed deeply in our vision and saw a pattern in our product and user behavior that reminded them of other big social products they invested in.
Matt Mullenweg - Matt is the founder and CEO of Wordpress, one of our favorite companies of all time. When Bindle founder, Chris, pitched Matt, he explained the similarities in vision between Bindle and Wordpress. Wordpress enabled communication on the web, and Bindle wants to do the same for the mobile, connected internet.
Hank Green - YouTuber and creator of VidCon. Hank and his brother, John, are two of the most influential YouTubers of all time. Hank interviewed President Obama last year as well as created VidCon (the Comic Con of YouTubers). Hank was immediately enamored with Bindle and even sketched out a similar product idea for himself last year. He also has startup chops, having started Subbable and sold it to Patreon.
Our values are incredibly important to our culture and motivation. Startups are hard, and we frequently look to these to remind ourselves how to push through our challenges together: