Peapod Digital Labs

Peapod Digital Labs is the ecommerce engine of Ahold Delhaize USA, one of the nation’s largest grocery retail groups. The customers we support are the local grocery brands consumers trust. We power ecommerce strategies that engage consumers, no matter when, where or how they choose to shop, and support grocery brands as they leverage significant consumer bases to springboard growth through new ecommerce and digital capabilities. Our world-class team, which combines vast retail experience with technology expertise and innovation, delivers a range of services that help brands engage consumers in every stage of their journey and deliver experiences that meet consumers on their terms. Our success is driven by our culture, grounded in agility, inclusivity, innovation and fun.

Peapod Digital Labs is grounded in the innovation that brought Peapod, one of the nation’s largest food ecommerce businesses, to life. Founded by brothers Andrew and Thomas Parkinson in 1989, Peapod has pioneered advancement in the grocery ecommerce space over the past 30 years, serving as the first grocer to launch digital coupons, personalized specials, and online lists, and morphing into one of the best examples of grocery ecommerce in the nation. Now, a part of Peapod Digital Labs, the innovative spirit of Peapod continues, and will help propel Peapod Digital Labs into the future as the organization evolves from a consumer-facing brand, to a center of excellence, powering local brand strategies.